Assess/analyse the sales platforms
on the basis of their commercial success,
effectiveness and reach. Describe how the
organization utilizes one of the “characteristics
of modern selling”
Word Count: 1600 – 2000 words. Font: Times
New Roman 12/1.5 spacing.
The essay should be laid out as follows:
Introduction (approx. 50 words)
Brief history of organisation (approx. 200 words)
Analysis of sales platforms and
recommendations. Analyse how the company
utilizes one of the characteristics of modern
selling. Include also assessment of
commercial/financial performance (approx.
1200 -1600 words).
Conclusion (approx. 150 words)
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